Saturday, 13 October 2018

Wynn Resorts Announces US Sports Betting Partnership with BetBull

Wynn Resorts announced a partnership with European mobile sportsbook company BetBull.

On Thursday (October 11), Wynn Resorts announced it had entered a partnership with the Malta-based casino operator BetBull.

According to the announcement, the agreement was reached so the two companies could “pursue sports betting opportunities in the emerging US market.”

Under the partnership, BetBull, which possesses a license from the UK Gambling Commission, will supply the technology while Wynn offers the service as a “nationally recognised brand”.

In addition to this, Wynn Resorts will make a minority equity investment in BetBull, securing a 22.5% stake in the company.

Wynn currently operates two resorts in Nevada including Wynn Las Vegas and Encore Las Vegas, both of which already offer sports betting.

The Race to US Sports Betting

Wynn Resorts hasn’t been the first company to announce a new partnership or deal to target sports betting in the country.

In fact, after the Supreme Court decided to overturn PASPA (Professional and Amateur Sports Protection Act of 1992), several companies have worked to release their own sports betting services in states where the activity is legal.

Earlier this week, MGM Resorts announced a partnership with the United Auburn Indian Community (UAIC), a Native American tribe, to offer sports betting in California whenever it becomes legal in the state.

MGM’s agreement with the UAIC is the first of its kind to be based in California and to feature the Native Indian community.

The US branch of British bookmakers William Hill struck an agreement with Golden Entertainment to operate the firm’s sports betting activities in the states of Nevada, Maryland and Montana.

Meanwhile, the Pennsylvania Gaming Control Board (PGCB) approved the state’s first two sports betting licenses. Awarding them to Penn National’s Hollywood Casino in Grantville, Dauphin County, and to Greenwood Gaming’s Park Casino in Bensalem, just outside Philadelphia.

Scout Gaming Group, a licensed provider of pool betting and fantasy sports, also formed a partnership with Metric Gaming to provide sports betting in the US.

Lastly, sports betting is expected to go live in the state of New Mexico next week as USBookmaking, a sports betting tech firm, has plans to launch the activity at the Santa Ana Star Casino near Alberquerque despite sports betting forbidden in the state.