Tuesday, 28 January 2020

NetEnt Announces New Content Agreement With Blueprint Gaming


NetEnt has announced a new content agreement with Blueprint Gaming.

The popular game provider, which is known for its popular games Gonzo’s Quest and Starburst, announced the new agreement in a blog post this week. According to NetEnt, the partnership allows Blueprint Gaming to supply the firm’s games to retail gaming machines in arcades, pubs and licensed betting shops across the United Kingdom.

NetEnt’s new agreement with Blueprint will allow it to extend its player reach across the nation. The partnership allows NetEnt to reach brand new players who previously may not have played the firm’s games. It also enhances Blueprint’s and in extension, the Gauselmann Group’s, selection of games available in person.

Reports state that the partnership is long-term and that the first NetEnt games will be launched sometime in the first half of 2020. However, the two firms have not yet revealed where the games will first launch and which games will be made available from NetEnt’s wide portfolio.

Andy Whitworth, the Chief Strategy Officer at NetEnt, said in a statement: “This is a landmark deal for the NetEnt Group in our quest to build brand awareness and new revenue streams from new product verticals. Blueprint are the market leader in the UK, and we are delighted to expand our reach with them.”

Blueprint’s Managing Director Matt Cole added: “The ability to offer our customers and players content from NetEnt is an exciting opportunity and we are delighted to be working closely together on offering UK players a truly compelling variety of market-leading content.”

NetEnt’s Famous Games

NetEnt is currently one of the biggest slot providers in the UK. The firm has launched hundreds of successful video slots including classics such as Starburst, Gonzo’s Quest, and Dead Or Alive. The developer continues to release new games to this day and recent releases have included Serengeti Kings, Gold Money Frog, and Wings Of Riches.

In addition to video slots, the firm has also dabbled in live casino games. Earlier this month, NetEnt launched a new mobile interface for its live roulette game and, back in December, the firm launched an Auto-Roulette Studio offering three new live roulette games which were built with player-accessibility in mind.

Meanwhile, NetEnt has worked on releasing slot sequels to older games such as Finn’s Golden Tavern, as well as games developed with an Asian or musical theme such as Who’s The Bride? and the popular Ozzy Osbourne slot. What’s more, NetEnt recently acquired fellow developer Red Tiger Gaming which is known for its jackpot features and the Pirates’ Plenty series.